Skip to main content

Cardinal Fit Studio

Become One With Your Bike

A data-driven bike fit can make all the difference when it comes to enjoying your ride. We've gone above-and-beyond to bring you Retül Bike Fitting technology, the most advanced bicycle fitting system available today. We're the only shop in Roanoke, Lynchburg, Charlottesville, and New River Valley to offer this service. 

Are numb or tingly hands, knee pain, and saddle discomfort just a part of cycling? Heck no! Thanks to Retul technology we can help fix these issues and provide you with the perfect, custom fit. Other "fit studios" that don't offer this type of technology are really just using guesswork. If you want a true fit, using 3D video and accurate data, then Retul is the only way to go.

Why Is Fitting So Important?

Bike fitting aims to prevent injuries, increase efficiency, improve comfort and performance for all cyclists. Bike fitting is for anyone who cycles, particularly if an overuse injury has occurred, to maximize your enjoyment.

Cyclists who would like to improve their performance can maximize efficiency by making critical adjustments that could be preventing you from riding at your best.

Is a Retül bike fitting right for you?

Fitting Packages & Pricing

Find the custom bike sizing or fitting package that is right for you. We recommend that everyone who has ever purchased a bike (or ever plans to) have a sizing. This is critical to ensure injury prevention and a comfortable ride. We want all our customers to be happy so your hobby lasts a lifetime. This is why Cardinal Bicycle includes a FREE sizing and $100 off any fitting on all new bike purchases.

Bike Sizing


FREE with New Bike Package

Our sizing session helps all riders improve comfort while riding. Our trained fit staff will evaluate seat height, saddle position, and handlebar position. 

Staff can also help with ideal saddle selection and foot support using digital measuring tools.

45-Minute Session

Retül Fit


$100 Off w/ New Bike Package

Retül Fit is an in-depth, one-on-one session that begins with an off-the-bike evaluation. On the bike, our experts dynamically evaluate your riding from all angles using 3D-motion capture. 

Results include:
> Improved Comfort
> Increased Performance

> Increased Efficiency
> Truly Custom Fit 

All tailored to your flexibility and range of motion.

2.5 Hour Session

Retül Aero


$100 Off w/ New Bike Package

Retül Aero is for athletes aspiring to high-level performance on a triathlon or time trial bike. Aero Fit begins off the bike determining with a physical assessment to determine your stability and range of motion while holding an aero position.

On the bike, our experts use 3D-motion capture to balance aerodynamics and your specific biomechanics to achieve an optimal position tailored to your unique goals.

3.5 Hour Session

Custom Footbeds


Includes Cost of Footbeds

Ready-to-go custom footbeds, specifically molded to the contours of your feet. Supports optimal pedaling alignment and comfort. 

30-Minute Session

Eliminate the guesswork of traditional fitting, and use the most accurate data available to achieve a true fit, maximize efficiency and performance, and avoid discomfort or injury.

What Is Retül?

Retül uses 3D-motion capture technology to accurately measure every degree of movement and millimeter of distance, providing you (and our trained fitters) with precise data necessary to make the best choices to fit your cycling equipment. No two bodies are the same, which is why this technology is a game changer. Don't let other "fitting studios" deceive you, if they aren't using 3D motion-capture technology, then the decisions they are making to fit your bike are not based on accurate data.


  1. Bike Fits Must Be Dynamic. Most fitting specialists fit riders in a static position. Thanks to motion capture tech, Retül can record your positions while in motion, therefore creating the most realistic picture of the your actual pedal strokes and body positions when on the road or trail.

  2. Measurements Must Be Accurate. Before Retül, measurements were subject to human error and devastatingly inaccurate. Even slight inaccuracies can drastically change the rider's feel. The Retül system is accurate within less than a millimeter, creating true objective data.

  3. Biomechanics Are Best Assessed Three-Dimensionally. Again, without Retül, traditional bike fitters had to rely on two-dimensional video making it impossible to connect how all sides of the body's movements work together. The 3D motion sensor from Retül simultaneously gathers data on multiple angles.

What Happens During a Retül Fit?

Increased Comfort

No matter your level of riding, comfort is crucial for sustaining time spent on the bike.

Injury Prevention

The correct position keeps your body aligned on the bike, helping to prevent injuries.

Better Performance

An optimal position not only increases comfort—it maximizes both power and endurance.

If the Shoe Fits

Whether on the road or the trail or in the spin studio, the right cycling-specific shoe and pedals can make a world of difference.  Our team has experience with shoes for all disciplines, and can recommend the best shoe to fit your needs and to help you get where your going safely, more comfortably, and more efficiently.

$84.95 - $119.99
$160.00 - $170.00
$111.99 - $170.00
$120.00 - $170.00
$171.99 - $230.00
$225.00 - $230.00
$89.99 - $120.00
$99.95 - $104.99
$89.99 - $120.00
$110.00 - $120.00